92% of consumers trust word of mouth, and 70% trust online reviews.

Source: “How will you change buyers into stakeholders? EY
ICEAG
5.0
2018-09-04T18:48:41+00:00
Source: “How will you change buyers into stakeholders?” EY

85% Of Consumers Say They Read Up To 10 Reviews

Source: Search Engine Land
ICEAG
5.0
2018-09-04T19:10:26+00:00
Source: Search Engine Land

84% of B2B buyers rate word of mouth the biggest influence on their purchasing decisions

Source: “What is Advocate Marketing?” CustomerAdvocacy.com
ICEAG
5.0
2017-05-06T09:11:28+00:00
Source: “What is Advocate Marketing?” CustomerAdvocacy.com

User-generated videos about a brand get 10x more views on YouTube than content created by the brand, and user-generated content-based ads get 4x higher click-through rates.

Source: “38 Mind-Blowing Stats About User Generated Content, TINT
ICEAG
5.0
2018-09-04T18:58:12+00:00
Source: “38 Mind-Blowing Stats About User Generated Content,” TINT

88% Of Consumers Trust Online Reviews As Much As Personal Recommendations

Source: BrightLocal
ICEAG
5.0
2018-09-04T19:09:17+00:00
Source: BrightLocal
5.0
5